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Marketing político: campañas, medios y estrategias electorales /

Martínez-Pandiani, Gustavo

Marketing político: campañas, medios y estrategias electorales / Gustavo Martínez- Pandiani - 3a. ed. - Buenos Aires : Ugerman - 242 p. ; 21 cm. - Marketing específico .

ISBN: 987-9468-10-4

Subjects--Topical Terms:
MARKETING POLITICO

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